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Subscribing contacts

All Pro sites automatically get a Subscribe for updates button on their site. Fans can use this to provide their email address and optional location to subscribe to your newsletter. From there, you can send them campaigns through Supertape, or export them to other services. Your audience data is yours to keep. To comply with international email laws, and prevent spam and invalid email addresses, anyone subscribing from your site will need to double opt-in before they’re added to your contacts. If you’ve setup your newsletter, the double opt-in email will be sent from your Sending email. If you haven’t, it will be sent from a noreply Supertape address.

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Importing contacts

We’ve made it easy for you to import contacts that you’ve exported from services like Mailchimp, Squarespace, Shopify, Big Cartel, Gumroad, and more. However, only import contacts who have:
  • Given you permission to email them
  • Subscribed or been contacted in the last few months
  • Previously had a clear way to unsubscribe
Ignoring these rules can damage your email reputation and result in failing to meet our email sending requirements. It’s bad for you, us, and them. Don’t do it. If your list meets this criteria, let’s get it imported:
  1. Visit Contacts and select Import.
  2. Review and agree to the rules for importing.
  3. Select if you’d like to import multiple contacts at once or add a single contact.
  4. For multiple, select your CSV file, map the columns to the correct fields, and Import.
  5. For a single contact, enter their email address, location, and select Save.
From there you’ll see the progress of your import and a recap of how many contacts were successfully or unsuccessfully imported.
Contact imports can fail for a number of reasons, including invalid email addresses, duplicate contacts, previously unsubscribed contacts, or issues with the CSV file format.

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Tracking contacts

If you’ve enabled campaign tracking, then your contacts will be scored based on their activity:

High (66-100)

Either a new subscriber since your last campaign, or one that consistently opens and clicks your campaigns.

Medium (33-65)

Someone who has opened or clicked campaigns in the past, but not consistently. Keep an eye on them.

Low (0-33)

Someone who rarely, if ever, opens or clicks your campaigns. Consider deleting them to protect your email reputation.

None (n/a)

Either a newly imported contact since your last campaign, or the default score if you have campaign tracking disabled.

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Editing contacts

If one of your contacts asks you to update their info, here’s how you can do it:
  1. Visit Contacts and select Filter in the top right.
  2. Enter their current email address in the Search field and hit Done.
  3. Select the three dots next to their contact and select Edit.
  4. Update their information and select Save.

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Exporting contacts

With Supertape, you own your data. Here’s how to export your contacts at any time:
  1. Visit Contacts and apply any Filters you’d like.
  2. Select the three dots next to the Contacts count and select Export.
  3. The selected contacts will be exported in CSV format.

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Deleting contacts

It’s good hygiene to clean up your contacts list from time to time. Protect your email reputation, and possibly save some money on your plan, by deleting contacts that haven’t opened or clicked your campaigns in a while. Here’s how:
  1. Visit Contacts and apply any Filters you’d like.
  2. Select the three dots next to the Contacts count and select Delete.
  3. Confirm the deletion and your contacts will be removed from your list.
You can delete a single contact by selecting the three dots next to them and hitting Delete.